Nonprofit Tools
MetricoolvsPubler

Metricool vs Publer for nonprofits

Choose Metricool if…

Small nonprofits that want analytics as well as scheduling

Not ideal for: Teams needing a deep shared inbox

Choose Publer if…

Small charities that want a cheap scheduler for several social accounts

Not ideal for: Organisations that need heavy reporting and a unified inbox (see Sprout Social or Agorapulse)

MetricoolPubler
Our rating●●●●○●●●●○
PriceFree plan · paid from US$20/month (Starter; about €16)Free plan · From about US$5/month per account (Professional)
Nonprofit offerEligible nonprofits get a special discount; the percentage is not published.50% off paid plans for registered charities and nonprofits; send proof of status to Publer support.
TypeSpecialistSpecialist
SuitsVolunteer-run, Small, MediumVolunteer-run, Small, Medium
Available in🌍 Anywhere🌍 Anywhere
Strengths
  • Generous free plan
  • Strong analytics
  • Euro pricing
  • Very low prices
  • Free plan to start
  • Lifetime 50% charity discount
Watch out for
  • Nonprofit rate is not published
  • Some networks limited on the free plan
  • Prices rise with each extra account
  • Plan limits differ between sources, so check before buying
  • Not as strong on reporting as premium tools
Key features
  • Scheduling
  • Analytics across networks and ads
  • Competitor analysis
  • Scheduling across major social networks
  • Bulk upload
  • Calendar view

Our ratings: Metricool: Good-value scheduling and analytics with a free plan and nonprofit discount. Publer: Low-cost scheduler with a free plan and 50% lifetime charity discount.

General information, not professional advice. Prices and nonprofit offers change and our research is AI-assisted, so confirm with the vendor before you buy. Names and logos belong to their owners. Full disclaimer

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