All-in-oneNonprofit offer

HubSpot

Free CRM with email marketing, plus 40% off paid plans for nonprofits in some regions.

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Solid optionStrong free CRM and nonprofit discount, but not built for fundraising or gift tracking.

See how HubSpot fits your setup. Add the tools you already use.

Price

Free plan · paid from US$7/seat/month

Nonprofit offer

Yes

Available in

🌍Anywhere

Suits

Volunteer-run · Small · Medium · Large

40% off list price for eligible new customers on annual Professional or Enterprise subscriptions, available in North America, Australia and New Zealand only.

Contact HubSpot sales through their form and ask for the HubSpot for Nonprofits Program. You must be a new customer on a one-year contract. Starter plans and some add-ons are excluded.

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Great for

Nonprofits that mainly need contact management, email and marketing automation
Teams already comfortable with HubSpot or marketing software
Organisations managing partners, corporate sponsors or members rather than lots of individual donors
Genuinely useful free tier
Strong marketing automation
Easy to use for non-technical staff

Watch out for

Organisations that need donation processing, gift receipting or Gift Aid built in
Teams that want donor-specific reports out of the box
Not designed for fundraising or gift tracking
Costs rise steeply on paid tiers
Nonprofit discount excludes Starter and is limited to a few regions
Contact-based pricing can climb quickly

Problems it solves

“We have contacts in five different spreadsheets and email lists”“I need a free way to keep track of our partners and sponsors”“We want to automate our welcome emails to new supporters”“Our email tool does not talk to our contact list”“We want a simple CRM we can try without paying”“Is there a nonprofit discount for HubSpot?”

About HubSpot+

HubSpot is a general-purpose CRM with email marketing, forms, automation and reporting. It is not built for fundraising, so there is no native donation or Gift Aid handling, but its free CRM is a good starting point for contact management and communications. Eligible nonprofits in North America, Australia and New Zealand can get 40% off new Professional or Enterprise subscriptions.

Pricing: Free CRM with up to 2 users and 1,000 contacts (as described on the pricing page checked). Starter shown from US$7/seat/month on a promotional offer for new customers (regular US$20). Professional and Enterprise cost much more and prices were not captured.

Key features+

Free CRMEmail marketing and automationForms and landing pagesPipelines and deal trackingDashboards and reportsLarge integration marketplace

Works with (6)+

Mailchimp

Zapier

Slack

Google Workspace for Nonprofits

Microsoft 365 for Nonprofits

Eventbrite

AI features+

HubSpot includes AI assistance features; details were not checked for this entry.

Data & privacy+

Not checked on the pages reviewed. Check HubSpot's data hosting options (including EU) and GDPR documentation before use.

How sure are we?+

Partly confirmed on the vendor's pages; some details from reputable secondary sources. Prices and nonprofit programs change often, so check with HubSpot before you commit. Rankings on Nonprofit Tools are never for sale.

Sources · last checked 2026-10-02